SMH Museum

I looked into the psychological side of how colors are used in marketing and how they influence people. In a survey 93% of people said that they focus on the visuals of a product when buying it, and 85% claim color is a primary reason when they make a purchase. Red - This creates a sense of urgency, so it is often used for clearance sales. It also encourages appetite, so it is used frequently by fast-food chains, an example of this would be KFC. It can also physically stimulate the body, by raising blood pressure and heart-rate, which is associated with movement, excitement and passion. Blue - Is associated with peace, water, tranquility and reliability. It provides a sense of security, curbs appetite, and stimulates productivity. So it is commonly used by brands that want to promote trust in their products, such as the technology company  HP. Green - Commonly associated with health, tranquility, power, and nature. Is used in stores to relax customers and for promoting...

I found a leaflet for the Mosi museum, the inside shows some of the ‘Must-see objects’, Events and a few Exhibits that they have there. The color scheme for the leaflet is black, white and yellow, the yellow being the contrasting color that is used to highlight certain words or things. The front cover has an image of one of their main exhibit pieces, the Stephenson’s Rocket. One thing that I would critique is that the background of the image is black, which is the same as the Rocket, meaning that it is difficult to see it. The text on the cover is all in yellow, which is contrasting against the black background and makes the words stand out. The font goes between being thick and thin, this helps to make certain words stand out more. Such as the ‘Highlights’ is in a thick font, meaning that it looks more bold, where as the ‘Free entry’ is more difficult to read  since it is in a thinner font.   Another advertising Leaflet that I found is for their newest exhibiti...

I found two pre-existing advertising posters for the Manchester science museum, they are both in the same advertising campaign, I can this by the color scheme of them both, and the typography that was used. The first poster has a black background and colorful writing and imagery, this makes them stand out more and look more vibrant. There is also a lot of free space in this poster, this makes it look more simple and less crowded than if it had lots of text all over it. The typography  y that they used on both of the posters looks quite high-tech and modern, this goes with the theme of science throughout both of the posters. The second poster is the opposite to the first in the way that the colours have been presented, the text is white and more plain in color than the background, and the background is bright vibrant colours. With the background they did blur the image so that it would be easier to read wh...

Manchester began expanding in the 19 th century because of the textile manufacturing during the industrial revolution.   In the 20 th century there was a decline of importance to industrial industry. So Manchester rebranded themselves to a post industrial city, with multiple sporting, broadcasting and educational institutes. Important events: -The first newspaper to be printed in Manchester (1719)                -First cotton exchange is built (1729) -The first theater is built here (1753) -The Manchester Guardian is founded by John Edward (1821) -The Liverpool and Manchester railway is built, the first purpose built passenger railway (1830) -The first telephone in regular use in the UK is installed (1878) -Marks and Spencer opens its first store (1894) -Rolls Royce is launched (1904) -The BBC begins regular radio broadcasts from Manchester (1922) -Manchester raids, kills 363, and injures...

Manchester walk Me and the rest of the course went for a walk around Manchester and photograph it, this was to give us inspiration about what we could do for our project. We also went to MOSI, this was so we could see exhibitions that were already there, and to hopefully inspire us about what we could do. 

24/07/18                                                                                Notes  COTTONOPOLOIS TO DIGITOPOLOS – a celebration of Manchester’s Industrial Past and Digital Present and Future. The walk helped to show how to research things visually using your surroundings. We watched and took photos of everything that we thought would help us with future modules and showed good design.  We have to make something to show Manchester’s industrial revolution and showing all things that helped Manchester to evolve.  Second blog!  Requirements: Title for the project A stylesheet, to keep the visual theme to keep everything together Logo designs  3 themed posters that fit the project, make a series of posters (look into absolu...